Complete solutions for your e-commerce

Distinguishing Factors:

1. ARTIFICIAL INTELLIGENCE AND PREDICTIVE CAPABILITY
   Segmenting users with different likelihood to buy specific products or subscribe to services
2. REDEFINING THE TARGET AUDIENCE
   Acquire more precise information than traditional socio-demographic segmentation
3. DATA-DRIVEN ACTIONS
   Constantly evaluate what is happening inside and outside the e-commerce, in order to activate personalised interactions at every stage of the buying process and maximise sales

Distinguishing Factors:

1. ROI-ORIENTED” ADVERTISING MANAGEMENT
   Target resources only on qualified users with the greatest propensity to buy on the different channels
2. ANALYTICAL APPROACH TO SEARCH ENGINES
   Intercept users’ needs, presenting the right product at the right time, on the most appropriate channel
3. TRANSPARENCY, NO BLACK BOXES
   Take total control of your data and get the most valuable user insights, thanks to artificial intelligence working for you, together with our industry experts.

Distinguishing Factors:

1. 360° VIEW OF CUSTOMERS
   Integrate our solutions into your corporate CRM to add information about your customers. This will allow you to predict their value accurately and precisely.
2. FASTER GROWTH
   Gain control over your end customers’ data in order to activate personalised marketing actions and thus increase the retention rate.

*We are a partner of Zoho CRM, a simple but powerful solution for activating in-depth knowledge of your customer base.

Distinguishing Factors:

1. DRIVE-TO-STORE
   Leverages proximity marketing levers based on satellite geolocation data, in full compliance with privacy legislation
2. FROM DIGITAL ENGAGEMENT TO IN-STORE PURCHASE
   Stimulate the purchase and loyalty process with the right messages, analysing the behaviour and characteristics of individual users at all points of contact with your business

Fattori distintivi:

1. DATA MONETIZATION
   Monetise the data of users who do not complete the purchasing process by exposing them to advertising consistent with their specific interests.
2. VALUE CREATION ON THE EXAMPLE OF AMAZON
   As with Amazon, only display advertising in certain sections and locations on your site so as not to damage your core e-commerce business.
3. TOTAL CONTROL AND BRAND SAFETY
   Through Private Deal logic you have full control and the security of protecting your brand.